Zenith gets a media budget from Piaggio in Germany

CEO Danica Stock will be responsible for budgeting in a team with executive partner Simon Roszinsky.

The media agency Zenith, which belongs to Publicis Groupe, will in the future manage the media budget of the Italian scooter manufacturer Piaggio. After Zenit’s Italian subsidiary in Pontedera, Tuscany won the gaming, Zenith Düsseldorf is now also responsible for media planning for all Piaggio brands in Germany.

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